This position is mainly responsible for the promotion of Asia Miles by Cathay in mainland China, especially the GBA region, and assists the BD manager to expand and maintain customers in the banking & payment industry.
Key Responsibilities
Business Development and Revenue Generation
Develop Non-Air Lifestyle Partnership for both earn, points conversion and redemption (Payment, Retail, Wellness, Dining, Holiday, and other relevant pillars to Chinese mainland market) to meet revenue targets
Support the implementation of strategy to win China market
Market Analysis and Sales Support
Strengthen collaboration with internal stakeholders to identify new business development opportunities.
Plan and implement marketing campaigns with partners to drive for more miles accrual and redemption and improve customer experience
Monitor the performance of non-air partnerships with analysis, reporting and
Keep abreast of market information and industry trends
Grow Cathay Shop (Cathay Pacific’s e-Commerce business) in Chinese mainland with understanding of e-commerce operations and customer trend.
Interact and communicate between vendors, agencies and other internal parties on marketing communications and promotions
Stakeholder Management
Engage & deliver quality service and support to clients & partners
Establish & sustain a good working relationship with clients, partners and internal stakeholders
Requirements
Academic Qualifications
Degree holder of Marketing, Business Studies or related discipline
Knowledge, Skills, Training And Experience
Minimum 5 years' relevant experience, ideally with knowledge of consumer industry, lifestyle retail, hotel or travel industries and loyalty programmes
Proven track record in business development and market expansion.
Proven track record in deliver sales target especially in consumer, lifestyle retail or travel industries .
Strong network and connection among the consumer brands, lifestyle retail, commercial real estate or hotel is preferred. Relevant experience with travel related partners is a plus.
Excellent interpersonal and communication skills
Creative, dynamic and innovative
Good numerical and analytical skills are also required
Excellent written and oral communication skills in both English and Mandarin
Willing to travel extensively
Personal & Application Information
Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Business Development and Sales
Industries
Airlines and Aviation
Referrals increase your chances of interviewing at Cathay Pacific by 2x