Cleartrip appoints Priyaah Sundaraam as Vice President – Head of Customer Experience and Fulfilment

Cleartrip, one of India’s fastest-growing online travel companies, has announced the appointment of Priyaah Sundaraam as Vice President – Head of Customer Experience and Fulfilment.

In her new role, Priyaah will spearhead the customer experience charter with a focus on building propositions that put customers at the forefront and drive brand equity – in line with Cleartrip’s motto to always keep the customer at the ‘centre of the brand’s DNA’.

With cross-functional experience in Aviation and Hospitality, Priyaah’s vast experience in handling planning & strategy-focused initiatives will aid Cleartrip in elevating its consumer experience across platforms and set industry benchmarks in terms of delivery.

Regarding the appointment, Prahlad Krishnamurthi, Chief Business Officer at Cleartrip, said “As we continue to progress toward several important milestones in our journey, we are pleased to welcome Priyaah to our team. With her extensive knowledge and experience in the Aviation and Hospitality sector, she embodies our values as a leader. She shares our vision and passion for making travel simple and accessible. Priyaah’s track record will significantly impact us as we expand our footprint, support new categories, and build a long-term business through a high-performing team and customer NPS platform. With Priyaah on board, we continue our commitment towards building superior customer service and offering better fulfilment.”

Elated about joining Cleartrip, Priyaah Sundaraam added “I am excited to be a part of Cleartrip’s customer-focused vision to make travel simple for everyone and enable a hassle-free travel experience. Cleartrip has always had a straightforward, easy-to-use Interface with creative product offerings. Having been in the thick of the transformation of the aviation sector, I am looking forward to building Cleartrip 2.0 through a relentless focus on great customer experience powered by Cleartrip’s superior technology and culture of innovation”.

Priyaah comes with over two decades of extensive experience in Aviation and Hospitality. She is a keen planner, strategist & implementer with strong commercial and business acumen. Her latest stint was with Indigo which she has joined since its inception in 2006. She has set up the entire customer relation division, developed various interaction channels and measured customer experience for the organisation at all touchpoints. She has previously worked with esteemed brands like KLM, Hyatt & Trident.

Launched in July 2006, Cleartrip India Pvt Ltd. has emerged as India’s fastest-growing online travel technology company. In April 2021, Flipkart acquired 100% of Cleartrip’s shareholding, and subsequently, Adani Enterprises acquired a significant minority stake in Cleartrip in October 2021. With an aggressive plan to emerge as a leading innovator in the industry, Cleartrip is on its way to building a differentiated value proposition for its customers looking for end-to-end travel solutions. With industry-first offerings such as ‘CT flexmax, CT flex, and CT upgrade’, Cleartrip has a clear vision to disrupt the OTA segment. Combining intuitive products with a customer-centric approach and a wide selection of flights and hotels, Cleartrip brings a unique selling point to the market, offering convenience, choice, competitive prices, and exclusive content to its customers.